Technical wiring for CRM, AI agents, data modules. Configure once, extend later.
CRM
HubSpot CRM
Sales pipeline, hot leads from web & social.
Pending
Salesforce (optional)
Enterprise investor accounts.
Disconnected
AI
AI Advisor (LLM)
Contract & UAE-law RAG chat.
Connected
Ops AI Agent
Autonomous KPI alerts across 16 lines.
Pending
Financial Analyst Agent
Auto monthly investor briefs.
Pending
Legal Review Agent
Redlines contracts vs UAE regs.
Pending
Data
SQL Server (Elaris Ops)
Elaris core operations DB.
Connected
Meta Ads
Ad spend + conversion telemetry.
Disconnected
Google Ads
Search & display attribution.
Disconnected
GA4 / Web Analytics
Site funnel + audience heat.
Connected
Dubai Land Dept feed
Real-estate index for benchmarks.
Disconnected
Payments
Stripe Payments
Investor payouts (upcoming).
Pending
Paddle (fallback)
Alt payments for retail investors.
Disconnected
Comms
SMS · WhatsApp (Twilio)
Distribution notifications.
Disconnected
Resend Email
Investor statements & alerts.
Disconnected
Modules
Loyalty & Membership
Cross-hall member wallet.
Pending
Booking Engine
16-line reservation & POS.
Pending
Inventory & Supply
SKU flow across halls.
Pending
HR & Talent
Staff scheduling & payroll bridge.
Pending
Compliance
Sumsub KYC/AML
Investor onboarding verification.
Pending
DIFC-LCIA registrar
Arbitration & dispute filings.
Disconnected
Storage
Legal vault (private)
Master contracts, opinions, KYC.
Connected
Media library
Photos, reels, hall footage.
Connected
For the tech team
Each connector is a module boundary. Wire keys via the Cloud secrets vault; the dashboard reads status from the health endpoint of each module. HubSpot syncs sales leads bidirectionally; SQL Server is the operational source of truth; AI agents subscribe to KPI streams.